Dive Brief:
- Verizon is joining the crowded virtual care market with the launch of its new telemedicine platform for providers, Verizon BlueJeans, on Monday, banking on continued demand for virtual care post-COVID-19.
- The company has reworked the video conferencing platform, which it acquired last year, for customers in the healthcare and life sciences space. BlueJeans is meant to provide a streamlined and simplified installation and user experience for its clients by addressing two major challenges for providers when it comes to telehealth: tech literacy and visit efficiency, the New York-based telecommunications giant said.
- Verizon Business CEO Tami Erwin said in a statement Monday the launch is “just the beginning” for Verizon in telehealth, “especially when you consider the innovation that will come from 5G mobility, broadband and cloud capabilities.” BlueJeans Telehealth will be generally available in May.