What if the future of healthcare is already here..
but you hadn’t noticed it yet?
The Shift uncovers how emerging technologies will revolutionize patient care, to rethink your approach and challenge the status quo to shape the future of healthcare.
We live in an era of digital innovation, which is reshaping every aspect of our lives. Healthcare, particularly gastroenterology, stands on the brink of radical transformation.
The Shift delves deep into this change, offering insights from leading innovators on how AI and other exponential technologies are revolutionizing patient care. Beyond technological advancements, this book challenges you to rethink your mindset and question the status quo to steer healthcare toward a different future.
Essential Takeaways from The Shift:
• Gain insights into how digital innovations are transforming patient care and reshaping the future of gastroenterology and healthcare.
• Explore how exponential models can disrupt traditional healthcare structures and deliver significant business benefits.
• Learn from trailblazers navigating this transformation and discover the mindset shifts needed for success.
• Access practical strategies for leading in a rapidly evolving healthcare landscape.
“In the age of digital health and AI, every medical specialty needs an author like Praveen Suthrum and a book like this to present a clear vision of how that particular field can embrace advanced technologies while focusing on the doctor-patient relationship. Such future-oriented thinking is crucial for making professionals in that field more prepared and resilient.”
Dr. Bertalan Mesko, The Medical Futurist, director of The Medical Futurist Institute
“FABULOUS! This book will definitely be on everyone’s reading list. The Shift will open your mind to the exponential forces shaping our rapidly evolving healthcare landscape. It will wake you up to the pace of innovation charging at us faster than ever. A must-read for anyone interested in the expanding practice and business of GI wellness!”
Dan Neumann, MD, president and chief strategy officer, Capital Digestive Care
“Compelling, bold, and most importantly, REAL. Praveen has cultivated a community of fantastic innovators over many years, drawing out stories, battle scars, and learnings that span the entirety of gastrointestinal innovation. This book is a must-read for the aspiring innovator, the gastroenterologist, and anyone who wants to make a difference in the future of healthcare.”
Dr. Jonathan Ng, founder and CEO, Iterative Health
“This book is not just about watching the future unfold; it’s about shaping it. Praveen's vision for a future where the exponential advancements in AI and digital health revolutionize gastroenterology and beyond is both inspiring and practical. As we stand at the cusp of a new era, The Shift offers a vital roadmap for anyone committed to leading the next wave of healthcare innovation.”
Daniel Kraft, MD, founder of NextMed Health and Digital.Health
“Our universal human response is to fear change – especially in an industry that ethically cannot ‘move fast and break things,’ as innovation culture thrives in other sectors. Yet here we stand, facing the necessity of change and the opportunities presented by digital innovation. The path forward requires asking hard and critical questions and considering diverse ideas from innovators on the frontline in gastroenterology. Praveen does both so well, and this book is essential reading as we aspire to the Quadruple Aim of high patient and clinician satisfaction, great clinical outcomes, and making healthcare accessible and affordable.”
Sam Holliday, cofounder and CEO, Oshi Health
“The Shift is a groundbreaking exploration of how digital innovation is revolutionizing the field of gastroenterology and the broader healthcare landscape. This book is a must-read for anyone invested in the future of medicine. It expertly blends cutting-edge research with real-world applications, providing a comprehensive guide to the technologies reshaping patient care. An enlightening and inspiring read highlighting the immense potential of digital advancements in transforming healthcare for the better.”
Erica Barnell, MD, PhD, cofounder, chief medical and science officer, Geneoscopy
“In the realm of gastroenterology, we find ourselves at a juncture reminiscent of the early days of space exploration, where rapid advancements defined new territories. We stand at a critical inflection point, where inaction risks the obsolescence of traditional practices. The Shift masterfully uses storytelling to illuminate disruptive innovations and the visionaries behind them, providing a framework that stirs excitement and propels us toward transformative progress.”
Aja McCutchen, MD, board member, United Digestive
“Praveen's willingness to make bold, and sometimes controversial, projections about the current and future state of GI and healthcare is of huge value to the field. His ideas regularly challenge and inspire me to consider new perspectives. Perhaps more importantly, though, Praveen has admirably stepped up to put a microphone in front of so many other unique voices across the industry. In doing so, he created a powerful library of viewpoints — these interviews are simply a must-read for anyone interested in GI innovation.”
Matt Schwartz, cofounder and CEO, Virgo
“This book is a bold and honest conversation, and Praveen is not scared to ask questions that the industry shies away from or that make many of us uneasy. Disruption in GI and the medical industry is here, will stay, and will continue to be transformative to all our careers, whether we are physicians, entrepreneurs, or scientists in the healthcare field. Praveen gives us a very relevant snapshot of the industry shifts, along with words of wisdom from the collective intellect that is the very momentum of this change. What truly inspires is Praveen's deeply personal and honest recounting of his struggles and triumphs, as well as the arduous journey he undertook to become the person he is today. Truly a blockbuster. Dive in!”
Treta Purohit, MD, gastroenterologist, digital gastroenterology consultant
“Hot on the heels of his previous success with the publication of Scope Forward, Praveen has put together another truly compelling resource that highlights the rapid progress and huge opportunity for digital innovation in the field of gastroenterology. He has once again brought together a hugely impressive list of successful entrepreneurs in this space. Warning---he makes it very clear in this new book that there is no putting the lid back on this one and that digital transformation in gastroenterology and healthcare, in general, is here to stay. Enjoy!”
Dr. Michael Byrne, chairman, founder, and CMO, Satisfai Health
“Change is hard, and the status quo is always the most formidable competitor. The Shift is a must-read for anyone who is interested in looking around the corner and taking on the challenge of moving gastroenterology forward. Praveen’s insights are not only deeply informative but also inspiring, pushing us to embrace change and rethink what’s possible in the future.”
Russ Arjal, MD, cofounder and CMO, WovenX Health
"It's been a privilege to be one of the first to read The Shift. The book provides a meticulous analysis of the current landscape of gastroenterology as it stands in 2024 and projects its path in the coming years. Despite having attended two years of Praveen's GI Mastermind program, I found the book to be an eye-opener. It's packed with insightful interviews that directly address the pressing questions on the minds of experts in the field. The Shift adeptly highlights both the opportunities and challenges facing GIs, patients, and general practitioners today."
Zuhair Yaseen, MD, gastroenterologist, Beacon Health System
Meet Praveen
Praveen Suthrum is an entrepreneur and healthcare futurist. He cofounded NextServices, a company that helps healthcare organizations stay competitive by integrating AI, automation, and improving care delivery. Additionally, he runs a leadership program called the GI Mastermind and hosts a popular podcast called The Scope Forward Show.
Praveen has been featured in Forbes, Inc., The Economic Times, The Detroit News, STAT News, Fortune, and Gastroenterology & Endoscopy News, among other publications. He is the author of Private Equity in Gastroenterology and Scope Forward – books that have transformed the gastroenterology space. He has served as faculty at major gastroenterology societies, including the American College of Gastroenterology, the Digestive Health Physicians Association, and the American Society for Gastrointestinal Endoscopy.
He holds an engineering degree from Manipal Institute of Technology and an MBA from the University of Michigan’s Ross School of Business. He also completed advanced yoga teacher training and yoga for cancer programs at The Yoga Institute.
