Blue Cross Blue Shield Of Massachusetts Encourages Members To Discuss Colorectal Cancer Screening With Their Doctor (Blue Cross Blue Shield of Massachusetts)

Blue Cross Blue Shield of Massachusetts is promoting colorectal cancer screening options for members aged 45 to 75. To support this, they’ve introduced a new page on the MyBlue member portal that explains screening choices, including colonoscopy and at-home tests. The insurer is also making at-home kits more accessible and encourages shared decision-making between patients and physicians to improve screening rates. Additionally, Blue Cross is working with healthcare networks like Beth Israel Lahey Health to improve screening outcomes through collaboration.