No matter the size, running a practice is a challenge. By being aware of — and more importantly steering clear of — some common but unrecognized pitfalls, you can increase your odds for success and profitability.
A physician who in the past has led medical groups as both chief medical officer and president, Gerda Maissel, MD, president of My MD Advisor, a private patient advocacy group, has seen the good, bad, and ugly of practice administration. There’s a spectrum of infractions: anything from doctors making inappropriate jokes with staff or patients, to failing to establish key relationships with other critical entities, says Maissel.
“Being a good physician who provides value is important in building a practice,” explained Maissel. “But it is not the be-all and end-all.”