Healthmine and Exact Sciences Partner to Combine At-Home CRC Screening with Health Plan Incentives to Boost Preventive Care (Business Wire)

Healthmine and Exact Sciences have announced a new partnership to boost colorectal cancer (CRC) screening rates. The collaboration allows health plans to reward members who complete at-home Cologuard® tests, leveraging Healthmine’s behavioral science–driven engagement platform. Early results show screening completion improvements of up to 25% and broader care gap closure. With CMS and NCQA emphasizing preventive care, this initiative highlights how incentives and at-home diagnostics could accelerate early CRC detection and reduce costly interventions.