GI care is undergoing a quiet revolution. Once dismissed as psychosomatic, conditions like IBS and SIBO are now being reframed through advances in microbiome science, nutrition, and diagnostic technology. From elemental diets that outperform antibiotics, to at-home three-gas breath tests that bypass months-long waits for invasive procedures, the toolkit for patients and physicians is rapidly expanding.
But as evidence-based nutrition strategies and digital care apps reshape treatment, consumer-driven fads—often fueled by influencers—add new risks. The challenge for gastroenterologists is balancing innovation with education, helping patients cut through misinformation while embracing integrated, whole-person care.