Michael Bass: It’s not the colonoscopy – it’s the preparation that’s the problem (OncoDaily)

While colonoscopy remains the gold standard for colorectal cancer prevention, patient reluctance often stems from the dreaded bowel prep rather than the procedure itself. Dr. Michael Bass, Founding Medical Director of Oshi Health, highlights a promising breakthrough from EndoInnovate, which is developing a staining bowel prep to make polyps more visible.